DHFL PRAMERICA LIFE INSURANCE REPORTS HIGHEST EVER PROFIT AT RS 39.9 CR. IN FY 2014-15

Rising 8 places, consolidates its industry position at number 13 among private life insurance companies in terms of new business premium

Gurgaon- DHFL Pramerica Life Insurance Co. Ltd. (DPLI) reported robust growth in FY 2014-15 posting a profit of 39.9 cr. (PAT) against 0.9 cr. in FY 2013-14.

Business Performance - FY 2014-15

 Collected New Business Premium (NBP) of 577 cr. in FY 2014-15; 233% growth over FY 2013-14.

 Gross Written Premium (GWP) of 735 cr, a growth of 140% over last year

 Lowers Expense^* to New Business premium ratio to 53% (from 150% last year)

 13th month persistency at 51.2% (up from 44.8% last year)

 Doubles AUM to 1574 cr. in FY 2014-15 from 740 cr. in FY 2013-14; growth of 112%

Commenting on the Company's performance, Mr. Anoop Pabby, DPLI's Managing Director & CEO said, "Last year was a transional year for DPLI and the Board and shareholders are greatly pleased by our performance. Our focus on expanding distribution, strengthening businesses and managing costs efficiently made DPLI one of the fastest growing life insurance companies in India."

"In FY 2015-16, we intend to continue our efforts to provide unique and innovative solutions to meet our customer's life insurance needs. I am confident that our differentiated approach will bring us closer to our aspirations of setting sales and service quality and productivity benchmarks in the industry," Mr. Pabby added.

The Company proudly protects 4.1 million lives. It has 20 life insurance products fulfilling a gamut of life insurance needs from child's future protection to retirement in its portfolio.

About DHFL Pramerica Life Insurance (DPLI)

DPLI is a joint venture between Dewan Housing Finance Corporation Ltd. (DHFL), India's second largest private sector housing finance company and Prudential International Insurance Holdings, Ltd. (PIIH), a fully owned subsidiary of Prudential Financial, Inc. (PFI), a financial services leader headquartered in the U.S. DPLI represents the coming together of two renowned financial services organizations with a legacy of business excellence spread over decades. The life insurance joint venture agreement between the two partners was signed in July 2013.

DHFL Pramerica Life Insurance, which was earlier known as DLF Pramerica Life Insurance started operations in India on September 01, 2008 and has a pan India presence through multiple distribution channels which have been customized to address the specific insurance needs of diverse customer segments. The Company is committed to providing protection and quality financial advice to its customers. For further details on the Company, please visit www.dhflpramerica.com

About DHFL

DHFL was founded in 1984 by Late Shri Rajesh Kumar Wadhawan with a vision to provide financial access to the lower and middle income segments of the society. Today, led by Mr. Kapil Wadhawan, CMD, DHFL, the Company is one of India's leading mortgage finance institutions with presence in over 450 locations across the country, in addition to representative offices in Dubai and London.

All through its years of growth, DHFL has stayed with its core vision of financial inclusion. The Company's wide network, coupled with insights into local customer needs has enabled the Company to provide meaningful financial access to customers even in India's smallest towns. With a strong business foundation, an extensive distribution network, proven industry expertise and a deep understanding of the Indian customer, DHFL is one of India's largest financial services companies. For further details, please visit www.dhfl.com

About PFI

Pramerica^* is a trade name used by Prudential Financial, Inc. (PFI), a company incorporated and with its principal place of business in the United States, and its affiliated companies in select countries outside the United States. PFI (NYSE: PRU), a financial services leader with more than ,1.176 trillion of assets under management as of December 31st 2014, has operations in the United States, Asia, Europe and Latin America. PFI’s diverse and talented employees are committed to helping individual and institutional customers grow and protect their wealth through a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds and investment management. In the U.S., PFI's iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century. Prudential Financial, Inc. of the United States is not affiliated in any manner with Prudential plc, a company incorporated in the United Kingdom.

^*Pramerica and the Rock Logo are proprietary servicemarks and may not be used without the permission of the owner.