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#ThisIsMyClimb

A Journey of Resilience and Growth

Bharat is moving forward, fueled by big dreams and a drive to make them real. This upward climb is an eventful journey marked by milestones, and meaningful achievements.

Pramerica Life Insurance is proud to stand with this new Bharat - the rising Bharat, as a RockSolid partner on its upward climb. #ThisIsMyClimb is a tribute to the spirit of resilience, and victories that shape Bharat and its people.

Launched globally by our parent company, Prudential Financial, Inc., #ThisIsMyClimb is built on real values of Purpose, Resilience, Trust, and Legacy. The Rock of Gibraltar inspires us—a symbol of strength and stability, no matter what comes our way.

Just like Bharat and all of us, Pramerica Life Insurance has evolved through discipline, commitment and a drive to protect our people. In this climb, our purpose guides us, and that’s what sets us apart. This climb is who we are, it is our identity, our pehchan.

Now, as #ThisIsMyClimb enters its third year, we reflect on how an individual’s climb journey is backed by Pramerica Life Insurance’s journey to deliver nothing but the best. Whether it be our promise to protect our soldiers or our outstanding 99.18% Claims Paid Ratio, Pramerica Life Insurance continues to climb and conquer each milestone, kyunki humari climb hi hai humari pehchan.

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Glimpse of #ThisIsMyClimb

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#ThisIsMyClimb by Pramerica Life - A Soldier’s Duty

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#ThisIsMyClimb by Pramerica Life - A Parent’s Journey!

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A Father's Resilience

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A Tribute to the Defence Forces & Their Families

Pramerica Life Insurance

Powered by two global financial giants^

Pramerica Life Insurance is one of the most trusted names in the Indian Life Insurance industry, owing to its decades long business legacy, record time claim settlements and a leading life insurance service provider in Defence Services.

Piramal Finance Limited
(PFL)

  • infographic-iocn-1 Is registered as a housing finance company with National Housing Bank (NHB).
  • infographic-iocn-2 Has a parentage of 40+ years and over
    5 million customers.
  • infographic-iocn-3 Is in partnerships with leading global pension funds such as CPPIB, APG and Ivanhoe Cambridge.
  • infographic-iocn-4 Operating in 26 states, 500+ branches and 5000+ partner outlets.

Prudential Financial,
Inc. (PFI)

  • infographic-iocn-5 $1.6 trillion in Assets Under Management^^ (as of Sep ’25)
  • infographic-iocn-6 Named to Fortune’s World’s Most Admired Companies 2024 (life and health insurance)
  • infographic-iocn-7 Largest U.S. life insurer by total admitted assets (as of June ’24)
  • infographic-iocn-8 Listed on NYSE

Our Core Values

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Agility

We are quick, responsive and reliable

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Innovation

We question status quo to create something new

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Customer Focus

We place customers first in everything we do to build deep and lasting relationships

trust-and-respect
Trust and Respect

We are dependable and committed to 'Walking our Talk'

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Passion to Win

We deliver stretch goals with a CAN DO attitude

Why choose Pramerica Life Insurance

Powered by Two Global Financial Giants

Piramal Finance Limited + Prudential Financial, Inc.

Soldiers Indian
150 Years of Financial Expertise

Prudential Financial, Inc. (PFI), established in 1875 is one of the world's largest & oldest financial institutions (as per prudential.com/links/about).

Soldiers Indian
99.18% claims paid ratio

Individual Death Claims settled and reported in public disclosures for FY 24-25.

Soldiers Indian
4.7 Mn + New Lives Secured

As on FY 23-24

Leadership Speak



Pankaj Gupta img
Pankaj Gupta

Managing Director & CEO


" Just as every climb presents unique challenges and requires unwavering determination, so does the journey of life. Through #ThisIsMyClimb campaign, we celebrate the different facets of purpose, commitment and responsibility that each individual embodies. We want to be a RockSolid partner in our customer's lives, the bedrock that they can rely on. Every climb, big or small, deserves a sturdy companion and we are committed to being that for all our stakeholders."

 

Karthik Chakrapani img
Karthik Chakrapani

Chief Business Officer


"The beauty of #ThisIsMyClimb lies in its breadth of perspectives. From the ethos of a defence personnel and his family for the nation's sovereignty to the determination of a father for his child's future, each story resonates in its own unique way. We invite viewers to engage with these inspiring journeys, find common threads in their own climbs, and join us in celebrating the human spirit."

Disclaimers

*(Group+Individual in-force lives) as on Nov 2025.

##As on October 2025.

#Guaranteed Additions will be applicable for the first policy year premium only. Linked insurance products are different from the traditional insurance products and are subject to the risk factors. The premium paid in linked insurance policies are subject to investment risks associated with capital markets and publicly available index. The NAVs of the units may go up or down based on the performance of fund and factors influencing the capital market/publicly available index and the insured is responsible for his/her decisions. Pramerica Life Insurance Limited is only the name of the Life Insurance Company and “Pramerica Life Smart Invest 1 UP” is only the name of the linked insurance contract and does not in any way indicate the quality of the contract, its future prospects or returns. Please know the associated risks and the applicable charges from your insurance agent or intermediary or policy document issued by the insurance company. The various funds offered under this contract are the names of the funds and do not in any way indicate the quality of these plans, their future prospects and returns. This product provides Life Insurance coverage. Pramerica Life Smart Invest 1 UP - A Unit Linked Non-Participating Individual Savings Life Insurance Plan. UIN: 140L084V03. Tax Benefits may be available as per the applicable laws as amended from time to time.

***Valid for Pramerica Life Rakshak Smart policy, purchased by serving Indian Army personnel I Guarantee valid up to ₹20 Lakhs I Standard policy T&C apply. This product provides Life Insurance coverage. Pramerica Life Rakshak Smart - A Non-Linked Non-Participating Individual Savings Life Insurance Plan. UIN: 140N075V04. This plan offers guaranteed benefits provided the policy is in force and all due premiums are paid in full. This material is indicative of the terms, warranties, conditions and exclusions contained in the insurance policy. Tax Benefits may be available as per the applicable laws as amended from time to time. Please know the associated risk and applicable charges from your insurance agent or the intermediary or policy document of the insurer. For more details on our products please refer to our website www.pramericalife.in.

^Source: www.prudential.com . & www.piramalfinance.com ^^Assets recognised and permitted by state laws to be included in the financial statement From Fortune. © 2022 Fortune Media IP Limited All rights reserved. Used under license. Fortune® and “The World’s Most Admired Companies®” are registered trademarks of Fortune Media IP Limited and are used under license. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of, Prudential Financial. Pramerica Life and the Rock Logo are proprietary service marks and may not be used without the permission of the owner. Prudential International Insurance Holdings & Prudential Financial Inc. of the United States are not affiliated with Prudential Plc, a Company incorporated in the United Kingdom.

IRDAI Registration No.140. Category: Life. Validity: Valid. Pramerica Life Insurance Limited. Registered Office and Communication Address: Pramerica Life Insurance Limited 7th & 8th Floor, Tower 2, Capital Business Park, Sector 48, Gurugram, Haryana- 122018 CIN: U66000HR2007PLC052028.

The Pramerica Life Mark displayed belongs to 'The Prudential Insurance Company of America' and is used by Pramerica Life Insurance Limited under license.

BEWARE OF SPURIOUS PHONE CALLS AND FICTITIOUS / FRAUDULENT OFFERS: IRDAI or its officials do not involve in activities like selling insurance policies, announcing bonus or investment of premiums. Public receiving such phone calls are requested to lodge a police complaint.

Begin your financial climb journey with us today!

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